Articles avec le tag ‘jerome mouthon’
Few seconds are often enough to connect with customers and that is why the most creative brands chose to get in Vine and Video for Instagram. However, these videos can only be seen by their followers on the application, since no advertising platform has enabled brands to seed their great content on other channels. … But that was before !
Now, with Buzzeff (supported by Ebuzzing), brands will be able to seed theirs vines and « videos on Instagram » on Buzzeff’s Global network of over 10000 blogs, websites and publishers, all over the MENA region.
This technology will make brands gain more attention to their videos. It will help marketers increase their reach and share their work to a larger audience. This will also push people to follow the brands on Vines and Instagram.
Moreover, as for all videos shared by Buzzeff, Marketers will be able to target their audience, as well as tracking the views and the shares and getting a reporting of their performances.
Once again, it is being proven that brands do not need a tremendous effort and budget to make their brands more visible. A 6 or 15 seconds random video seeded all over the web can be more appealing, visible and get more viral than a regular advertising.
Dubai, UAE – May 27th, 2013 – Buzzeff MENA, the leading social video advertising solutions provider, and Adline Media Network, the leading provider of media space in the region, today announced a mutually beneficial regional partnership to deliver social video advertising campaigns for brands and for advertisers in Egypt, Lebanon (Levant) and Jordan.
Under terms of the agreement, Adline Media Network will represent Buzzeff MENA and provide brands with an end to end solution of video advertising through social networks, relying on the industry’s best unified platform for social video advertising.
By integrating Buzzeff MENA social video advertising solution into its offer, Adline Media Network will provide its clients with a unique advertising solution that increases consumer trust and engagement with high level of intention and attention, additionally clients will take advantage from Buzzeff advanced platform technology that enables a strong targeting by geographic, gender, age, interest, with detailed campaign reporting statistics and analytics including e-reputation insights.
To solidify the partnership the Adline Media Network publishing partners now have the opportunity to integrate within the Buzzeff platform . Jerome Mouthon, chairman & founder of Buzzeff MENA said “the partnership with Adline Media Network aims to bring to the market a strong added value advertising solution through social video advertising, enhancing the level of brands impacts”.
“Our aim is to provide innovative results driven digital opportunites for brands at large, with Buzzeff we bring one of the most advanced technology in video and content broadcasting with a unique measurements and insights available with the Buzzeff solution” said, Tarek Amin Group Head of Digital at Adline Media Network.
About Adline Media Network
Adline Media Network in a highly experienced and diversified media communications network in the GCC and North African Market, established for in excess of 18 years, with an extensive team of over 250 experienced advertising, marketing and media professionals throughout the region. Adline Digital provides a full suite of digital media solutions including design, development, digital innovation and campaign management; and has partnered with some of the leading web portals to effectively and efficiently reach audiences in the Arab world. Visit www.adlinemedia.net
About BUZZEFF MENA
Buzzeff MENA develop online communication solutions that dramatically helps brands to improve their reach of targeted audiences through blogs, websites, social networks… solving one of the highest priority for advertisers, supported with exact measurability ROI and reporting. Visit www.buzzeff.com
Shoaib Ahmed, has just joined Buzzeff middle east as account manager inside the sales team based in Dubai. He has worked over the last 8 years in SEO, affiliate marketing, display and online video advertising in various roles as sales lead, account handling and publishing network management.
Shoaib last job was at goviral, working with the UK publishing and delivery team. He decided to turn his world upside down and moved to Dubai to join Buzzeff, exploring new career challenges.
Shoaib will definitely bring his expertise to Buzzeff team and accelerate sales growth in the middle east region.
Please join in welcoming him !
One of the purposes for this trip was to discover and learn about Jordan’s web market from one hand. On the other hand, to network with potential partners and agencies for broadcasting video campaigns through social networks which is Buzzeff MENA main value proposition to the market.
The forum was particularly interesting with presentations from many web player in the MENA region. Case studies were shared and interactions around them were diverse and sometimes tough…
A good presentation was done by Cesar Christoforidis from Social Bakers on Social Statistics web MENA. Mohammed Minawi, General Manager at Ipsos Jordan gave us excellent web statistics of our region also. For example, Most Young Internet users Consider the Internet the Primary Source of information. 1 out of 4 Young Internet Users prefer socializing Online rather than Offline. 81% Smartphone Owners in MENA region are using their Phones While Watching TV. 1 out of 4 internet users would buy a brand because friends “Like” or Follow that brand. These inputs are coming up with facts, trends, data mining and users habits that shows the importance of internet as a global communication environment bringing upfront so many opportunities at multiple levels (business, ecommerce, advertising, social network…).
Last added value for Buzzeff ME, is the agreement sign off with Ms Zena Haddadin as a business development manager for Jordan market. She will push our solutions and value proposition to potential advertisers based on all our multifunction players that enhance brand exposure, push virality and deliver amazing value for customer supported by a unique detailed reporting. We wish her success in spreading Buzzeff solutions !